Methodological analysis of the criteria for the cultural space of digitalization of the generation of Higher Education applicants

Abstract

The article presents a historical and cultural analysis of the genesis of the concept of "cultural space". The phenomenon of the digital generation is studied through the prism of the existence of the real and virtual worlds. A methodological analysis of the criteria of the cultural space of the digital generation is conducted using Western studies as an example. Modern trends in cultural changes in the digital generation are revealed. A portrait of the digital generation is compiled. The prospects for the formation of a new paradigm for working with the digital generation, building a culture of communications, and cultural space are determined. The article uses the theory of information, network, virtual digital society, the theory of postmodernism, the generational approach, the Generation Me-Generation We strategy, the theory of social networks, the axiological, socio-cultural approaches, and the concept of mixed reality. Involved observation and the survey method (work with focus groups), questionnaires are of great importance for obtaining empirical data on the value attitudes and behavior patterns of digital youth. The article also uses the methods of philosophical, psychological, structural and functional approaches, the method of analysis, synthesis, and scientific generalization. The article uses the cultural and anthropological approach, since many problems of young people in Ukraine are associated not only with economic and political difficulties in the state, but also with the wrong formal approach to youth policy management. Most often, young people are treated as a special age group, the formation process of which is determined by the behavior patterns accepted in society. The anthropological features of this group are not taken into account. Observing and accepting the integrity of the object under study – the digital generation, we conducted an analysis of its essential characteristics.